HOW TO ENTER*

  1. Share a video of your cat acting sassy; like their poop-emoji don’t stink. Feature only your cat and keep it under 20 seconds.
  2. Post the video to your personal Instagram feed. Follow @FreshStep and in your caption tag @freshstep and use #FreshStepContest to enter.
  3. That’s it! You’ve entered for a chance to win $10,000, a spot for your cat on a billboard in Times Square, and more! Keep an eye on our Instagram page for information on finalists and voting around April 22nd, 2025.

    *NO PURCHASE NECESSARY. Legal residents of the 50 United States (D.C.), 18 years or older. Enter Contest by: 4/1/25. See Terms and Conditions for how to enter, judging criteria, how to vote on finalists and prize descriptions. Year's worth of litter awarded as 12 22.5 lb. boxes of Fresh Step® Heavy Duty Litter. Void where prohibited.

  4. Until then, get 30 day odor control with Fresh Step's New Heavy Duty Litter!
Learn More About Heavy Duty Litter

See Terms and Conditions for complete details.